Why gamification? Because it engages users and makes them interact, because it can be measured and continuously improved, because it… Read More »Gamification 4.0: ideas to enhance your customer experience
For several years a long debate that has been going on regarding the importance of an attractive, user friendly and… Read More »Transform your website into an evolved visiting experience
If you have started reading this, you would like to immerse yourself. Or rather: you would like your customers to… Read More »Luxury, Fashion and Retail: how to create an immersive shopping experience
As we are more aware of the overt contingency, we make a virtue of necessity. Whether it is a congress,… Read More »Hybrid events. What they are and how to ride an inevitable catchphrase.
Physical, augmented, virtual or mixed reality… Did we get lost? Don’t worry. Let’s find our way together by untangling ourselves… Read More »Mixed reality: through the kaleidoscope of various realities